| 000 -LEADER |
|---|
| fixed length control field |
00536cam a22001814a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
0131469568 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
0131293729 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
DLC |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658 PEA 2005 A050 Or. |
| 100 1# - MAIN ENTRY--AUTHOR NAME |
|---|
| Personal name |
Best, Roger J. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Market-based management : |
| Remainder of title |
strategies for growing customer value and profitability / |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Upper Saddle River, N.J. : |
| Name of publisher |
Pearson/Prentice Hall, |
| Year of publication |
c2005. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
xxii, 506 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Marketing |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Administraci©đn de mercadeo |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
សៀវភៅភាសាអង់គ្លេស |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| Withdrawn status [LOCAL, KOHA] |
0 |
