00402cam a22001211i 4500020003100000040000800031082002600039100002700065245010000092300004700192650002400239650001700263  a9781422172810 (alk. paper)  cDLC00a658 RIT 2013 A113 Or.1 aMcGrath, Rita Gunther.14aThe end of competitive advantage :bhow to keep your strategy moving as fast as your business /  axviii, 204 pages :billustrations ;c25 cm 0aStrategic planning. 0aCompetition.