000 00740cam a22002294a 4500
020 _a0072833718 (alk. paper)
020 _a9780072833713 (alk. paper)
020 _a0071111026 (international : alk. paper)
020 _a9780071111027 (international : alk. paper)
040 _cDLC
082 0 0 _a658 MCG 2005 A038 Or.
100 1 _aCateora, Philip R
245 1 0 _aInternational marketing /
250 _a12th ed
260 _aBoston :
_bMcGraw-Hill/Irwin,
_cc2005
300 _axxxiii, 697 p. :
_bcol. ill., col. maps ;
_c29 cm. +
_e1 CD-ROM (4 3/4 in.)
490 1 _aMcGraw-Hill/Irwin series in marketing
650 0 _aExport marketing
650 0 _aInternational business enterprises
700 1 _aGraham, John L
942 _cEK
999 _c11488
_d11488