| 000 | 00637cam a2200193 a 4500 | ||
|---|---|---|---|
| 020 | _a9781422189887 (pbk. : alk. paper) | ||
| 040 | _cDLC | ||
| 082 | 0 | 0 | _a658 HAR 2013 A116 Or. |
| 245 | 0 | 0 | _aHBR's 10 must reads on strategic marketing. |
| 246 | 3 | _aHBR's ten must reads on strategic marketing | |
| 246 | 3 | _aHarvard business review's 10 must reads on strategic marketing | |
| 260 |
_aBoston, Mass. : _bHarvard Business Review Press, _cc2013. |
||
| 300 |
_av, 206 p. : _bill. ; _c21 cm. |
||
| 490 | 0 | _aHBR's 10 must reads series | |
| 500 | _aIncludes index. | ||
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aStrategic planning. | |
| 942 | _cAEDBB | ||
| 999 |
_c17528 _d17528 |
||