Participatory communication strategy design : a handbook /
by Mefalopulos, Paolo; Kamlongera, Christopher F; Southern African Development Community.
Material type:
BookEdition: Second edition.Description: ix, 111 pages : illustrations ; 30 cm.ISBN: 9251052522.Subject(s): Communication planning | Communication in rural development | Communication in agriculture | Rural development | Agriculture | Radio in community developmentDDC classification: 302 ROM 2004 C106 Or.
| Item type | Current location | Call number | Status | Date due |
|---|---|---|---|---|
ADB
|
Library Block C C106 | 302 ROM 2004 C106 Or. (Browse shelf) | Available |
This handbook has been prepared as a training and field guide for designing, implementing and managing communication for development strategies for field projects. It focuses on the process of planning a communication strategy in a participatory manner. It clearly explains the principles and processes of communication planning, message development, multimedia material production and the implementation of communication activities in the field, and presents a step-by-step approach to strategy design
"TC/M/Y5794E/1/11.04/1500"--P. [4] of cover
There are no comments for this item.